What’s included in Tone of Voice Guidelines
(And an example further down…)
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This is the Brand's writing principles with example copy.
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For example: email subject lines, Instagram account description, PR headline etc.
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Greetings, capitalisation, headlinesetc.
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Most of Tone of Voice Guidelines include the following:
Example
I’ve produced Tone of Voice Guidelines for a number of hotels, properties and products. While I can’t share the guidelines, below is a snapshot of my language work for Birch.
