What I write
My work falls into the four categories below. Click on any one of them for more info and to see an example of that work.
Or keep scrolling to see a scrapbook of other words I’ve written.
Brand
I do Brand Documents, company naming, and the experiences and touchpoints that feed off both and bring the brand to life.
Messaging
The who, what, where, why, how and when. This is the copy that’s ready to be used on your website and sales materials.
Language
What do you say and how do you say it? I do Tone of Voice Guidelines and language workshops.
Campaigns
This is a catch-all bucket for a range of work: ad campaigns, brochures, room stationary, emails etc.